The take-away of the article when building your career or making a career move is to get a reputation and visibility ahead of curve. The easiest way to do that quickly by leveraging the expertise, fame and reputation of other professionals.
It's simple really, set-up a blog and interview people working in your current field or new field. Pick the ones with the biggest networks. This creates overnight brand reputation for you as every one you interview will promote the interview blog posting to their network. If you are really ambitious, do a book.
The article mentioned, " Remember, people judge how smart you are more on the basis of the questions you ask than on the answers you give". By asking very astute, thoughtful, and insightful questions,you look like an instant expert.
Sure you are a thought leader in a month but continuing the interviewing as you expand your network is a long-term investment that maintains your brand in your field and keeps you on everybody's radar.
How to Become a Thought Leader in a Month or Less
BY MICHAEL SCHEIN
Thought leaders make more money, but getting there can be a real slog. Try this simple trick to become known as an expert in a fraction of the time.
Here’s how the Oxford English Dictionary defines thought leader:“One whose views on a subject are taken to be authoritative and influential.” It’s no wonder so many business owners and executives invest millions of dollars trying to attain this status. Today, anyone can find countless alternatives to every product or service with a few mouse clicks. In this sort of environment, only those perceived as experts can truly thrive.
Unfortunately, becoming a notable expert usually takes a long time, even in the digital age. Many people assume that if they throw up a blog and publish great content, members of their target market will find it. They won’t. There are literally millions of blogs and websites already in existence. The most successful thought leaders built their audiences by fostering relationships with other influencers they knew could effectively spread their message.
Engaging in this kind of intense ongoing interaction can be grueling. Fortunately, there’s a way to shortcut the process.
Target Your Own Circle FirstIf you’re a driven entrepreneur or executive, I’m willing to bet you have an extensive network of people with substantial knowledge and expertise. Like so much else in the business world, your personal network is the ideal place to begin when establishing yourself as a thought leader.
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